VRIO and SWOT Analysis of the Panera Bread Company

Weekly Case Analysis/Strategic Audit: Panera Bread Company
Student’s Name
Student’s Day Phone number; Student’s Evening Phone Number
LeTourneau University
BUSI4763 Global Management Strategy
Date
Instructor: Dr. Lisa Stewart
Section V. Analysis of Strategic Factors (VRIO and SWOT)
VRIO Analysis
Values
The high quality ingredients and well trained workers add value to the business while faster customer services are associated with better customer feedback and satisfaction with services. Even as a fast casual restaurant Panera has been effective in differentiating the menu items (Brizek, 2006).
Rareness
Training is required to improve cooking skills and address customer service issues, and this is not rare. There are other players in the market also using premium pricing, and Panera has focused on upgrading capabilities to enhance family experiences sustain advantages and exceed customer expectations. .
Imitation
It is costly to imitate the Panera business as the company has built a reputable brand, but it is likely that imitation at a lower cost is likely to occur.
Organization
The business model is well organized and the brand reputation has been valuable to the company’s business.
SWOT Analysis
Strengths
There are comprehensive product and service offerings availabl...