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Pages:
1 page/β‰ˆ275 words
Sources:
2 Sources
Style:
APA
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 4.32
Topic:

E-Commerce Essay#2

Essay Instructions:

Consider the organization you selected for Module 1. Integrate the concepts and operations management principles that you've been studying in this module and turn in your one to two page paper addressing the following questions:
1 .Check the internet about the company you chose. Check the websites as well. How is e-commerce applied in the organization?
2. How can e-commerce provide competitive advantage for that organization?
3. Relate to the former IBM chairman Louis Gerstner's comment "all about cycle time, speed, and globalization, enhanced productivity, reaching new customers, and sharing knowledge across institutions for competitive advantage." Can you relate what you have learned in this module to the function of e-commerce in the organization?
The Company I chose was McDonalds

Essay Sample Content Preview:

Name of Student:
Name of Instructor:
Institution:
Title: E-Commerce
March 12, 2015
With the changing trends in business worldwide, a lot of innovation has taken place especially when it comes to conforming to the main factor fanning the change; technological advancement. With it, there has been a rapid diversification of the manner in which businesses operate, chiefly being the use of e-commerce in transactions. Many companies, with specific focus upon McDonalds use e-commerce in their operations. McDonalds applies e-commerce in financial transactions that involve online, or e-payment. This helps clients to make orders via the internet from their nearest branches. These online payment platforms are offered through deals with companies like DirecPay and Wordline. (Klapec, 2014)
This form of e-commerce introduces a new cashless dimension to the operations at McDonalds, giving it quite a huge competitive advantage over its competitors. For example, the e-commerce platform helps ease the queues that were previously a highlight of the various outlets, which were caused by either an overload of orders or lack of change for the clients. It is also very convenient since the client can get what they want at any time. This gives them an upper hand especially when it comes to delivery, and the speed of delivery itself.
The lessons learnt from the module can be related to a practical application of e-commerce at McDonalds in two ways. First, it helps in the knowledge of the importance of e-commerce in this organization. It can be seen that e-payment creates an all inclusive platform that encompasses every client, includin...
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