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Essay Available:
Pages:
2 pages/β‰ˆ550 words
Sources:
3 Sources
Style:
APA
Subject:
Management
Type:
Research Paper
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 10.37
Topic:

Survey Instrument: Strategy, Product Service, Model

Research Paper Instructions:

Option #2: Survey Instrument
Many organizations conduct employee satisfaction surveys, in hopes of better understanding the culture of the workforce, as well as areas of strengths and weaknesses. Creating a well-developed survey instrument assists organizations in collecting data that is timely, relevant, and successfully examines what needs to be analyzed.
For this 2-3 page paper assignment, please do the following:
Identify an organization that you'd like to work for. Explain why you hope to work for this company and then, provide the following information about this organization:
Vision/mission
Strategy
Product/service
Business model
Organizational structure
Based upon research about this organization, create a survey instrument to measure overall employee satisfaction. Develop survey questions that are quantitative in nature and are easy to understand.
Once you have completed your survey instrument, provide an explanation, step by step, of why you included the information that you did on the instrument. For example, if you included a section about demographic information, justify your rationale for doing so.
Written Paper
Your paper should be 2-3 pages in length, not including the title and reference pages. Ensure each component of your paper is in a single Word document for submission to the Week 4 Assignments page. Cite any sources in accordance with the CSU-Global Guide to Writing and APA Requirements

Research Paper Sample Content Preview:

Survey Instrument
Name
Institutional Affiliation
The organization I would like to work for is the Ford Motor Company. First, the company has an excellent culture that fosters development and cohesion among workers while promoting creativity, flexibility, and I would like to be part of it. I love cars and utilizing my skills in an organization that makes some of the best vehicles in the world would be a dream come true.
Fords Motor Company is a global company specializing in designing, manufacturing, marketing and servicing Ford cars, trucks and sports vehicles. The company’s vision aims to convey people together to work on a global venture that improves people’s lives by promoting automotive and mobility headship. The company seeks to achieve this vision by availing great products that are of excellent quality, safe; environmentally conscious and that utilize innovations. Also, by creating a strong business through expanding to meet the manufacturing demand all over the world and by building a better world through serving people, and helping in solving various problems such as conserving the environment (Baker, 2015, p. 23).
The company’s products include automobile comfort and commercial vehicles and spare parts. Additionally, it provides services such as vehicle financing, car hiring, and repairing. Ford’s profitable business model encompasses customer division, which targets customers based on their needs, create diverse products to attract more, and maintains them through aftercare services and offering personalized assistance (Rachet, 2014). The company maintains the value of its products by introducing innovations regularly and conducting its marketing through TV adverts, social media, and direct communication through showrooms to attract customers.
The company’s organization structure features a traditional corporate hierarchy that ensures a top-down type of leadership. It also has Regional Geographic Divisions that oversees and manages operations in the Americas region, Europe, Middle East and Africa a...
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