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Pages:
1 page/≈275 words
Sources:
3 Sources
Style:
APA
Subject:
Business & Marketing
Type:
Coursework
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 5.18
Topic:

Online Business Model

Coursework Instructions:
Describe the basic components of an online business model. Why is the post-purchase stage of the consumer decision process more critical to the long term success of the firm than the purchase stage that has traditionally been emphasized? How can a firm assess the quality of a resource system?
Coursework Sample Content Preview:

TOPIC: ONLINE BUSINESS MODEL
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Online Business Model
Throughout the web one of the most fundamental addressed and least understood issue is business models. There are numerous discussions about how traditional business model are transformed through the web. Thus the term business model is usually referred to as the medium of transacting business through which a company is able to maintain itself through generation of revenue. Furthermore, online business model then is the method through which a company generates money through online transactions. This paper is going to source the key component of online business model, the importance of post purchase customer decision process stage is crucial than the purchase stage which is mostly emphasized traditionally and how a firm might assess the resources system quality.
Basic Component of Online Business Model
There generally no common known major key component requirements of online business model; however, there are those which are vital for the smooth running on any transaction in the internet. Usually the value proposition or cluster identifies the segment goal, preferred profit and the essential resources requisite to offer them. Thus the online distribution of both tangible and intangible usually concurs with the companies matchless assets for utilization in benefit offering. Therefore, through the revenue model keys how companies can be able to serve its audience segment profitably (Rayport & Jaworski, 2003).
Why is the post-purchase stage of the consumer decision process more critical to the long term success of the firm than the purchase stage that has traditionally been emphasized?
Basically there is no business that can operate on one shot sale. Thus, after every purchase the client usually concludes if they will purchase again or withdraw and spread out the message to everyone to do the same. This prompts the business to centralize on post sale gratification through stressing on essential benefits efficiently offered through merchandise offering development and through preparation to amend the after sale mistakes to build rapport which generates and maintains brand royalty (Osterwalder & Yves, 2002).
How can a firm assess the quality of a resource system?
When assessing the quality of a resource system there should be numerous considerations on the dimension to be effected. Thus the superlative resource system sho...
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