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1 page/≈275 words
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APA
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Management
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Essay
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English (U.S.)
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Topic:

Herzberg's Two-Factor Theory

Essay Instructions:

Herzberg’s two-factor theory speaks to issues relevant in both employee compensation and benefits as it discusses why people choose a workplace, as well as what keeps employees satisfied and committed to their work. For more information on Herzberg's two-factor theory, see the Frederick Herzberg motivational theory Links to an external site..
Imagine that you are an HR manager in a contemporary firm and answer the following:
Who are you trying to recruit to work for you (i.e., your audience)?
What sort of compensation and benefits package would you ensure is in place to recruit the best candidates for the position?
BOOK:
Youssef-Morgan, C. M., & Stark. E. (2020). Strategic human resource management: Concepts, controversies, and evidence-based applications. Retrieved from https://content(dot)uagc(dot)edu/

Essay Sample Content Preview:

Herzberg's Two-Factor Theory
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Herzberg's Two-Factor Theory
As a human resource (HR) manager, I would recruit a brand manager with high intellectual curiosity. The brand manager should have innovative skills central to solving business problems. Individuals with high intellectual curiosity also demonstrate flexibility when attending to different clients’ needs and expectations. I would also emphasize recruiting a person with effective communication skills to help solve problems and create a good rapport with customers from diverse backgrounds (Deciu, 2021). Since the company has customers from diverse backgrounds, it would be crucial to employ a culturally sensitive person who can apply critical thinking and make informed decisions when working with customers from diverse backgrounds (Youssef-Morgan & Stark, 2020). Recognizing and embracing diversity is central to promoting customer loyalty, which supports business growth and sustainability.
Herzberg’s Two-Factor Theory delineates factors that affect the employee’s motivation and satisfaction at the workplace. According to this theory, intrinsic factors or motivators are likely to influence a firm’s ability to recruit the best ta...
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