Successful Organizational Change Process

Guidelines and Strategies:
The student is to read the Kotter article, Leading Change: Why Transforming Efforts Fail, by John P. Kotter and the HBR Press chapter entitled, Are You Change-Ready?: Preparing for Organizational Change assigned in Week 4.
Sources used must only be from the articles mentioned above.
Kotter describes in detail why change efforts fail. Additionally, the article Are You Change-Ready?: Preparing for Organizational Change describes the three key conditions that must be present it an organization is to successfully address change.
For Week 4 the student is to create a scenario where, after being hired by The Valley Company (maker of high-performance mountain bikes) as a Change Management Consultant. The consultant (you, the student) will be meeting with a group of senior executives and senior level managers (as describe below in items 1-5) to discuss the company's issues and challenges in addressing organizational change. The paper you write as a consultant hired by The Valley Company, should explore, discuss, and strategize about how to understand organizational change, how to manage a change process, and the conditions that must be addressed at The Valley Company if the change process is to move forward successfully. The Valley Company you have been invited to present to has 300 emplovees with multiple leaders and managers across departments
Here Is the situation students must consider as they design and write their paper:
1.)This organization has a history of not being successful with organizational change initiatives. All efforts previously have been disorganized and not clearly
2.)communicated across the organization which has set the change process up for failure before it really begins.
3.)These senior leaders and managers have had a difficult time moving in a clear direction because each leader and manager has their strong opinions on how change should be introduced and pushed through the organization. The tension and stress among the senior leadership team is palpable. Even though many change ideas have been good, the process has consistently been flawed leaving most employees with a negauve bias loward any change introduced by the leadership and management team.
4.)As a result, this organization is starting to lose talented employees who feel as though any change is doomed to failure because those responsible for any change are not able to agree on the best path forward. There are major flaws and strong feelings within the organization that it is impossible for the organization to move forward because they are not able to capitalize on any needed, necessary, and opportunistic change
Opportunity.
5.)These leaders and managers will need ideas, clear direction, support, encouragement and honest conversation to implement strategies and approaches that will help address the issue of why their change initiatives tend to fail and the solutions that will help them successful launch and manage the change process in the future