Business strategy. Business & Marketing Article Critique

Case Analysis Critique
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Case Analysis Critique
The analysis presents the critical information in the Krispy Krene case study clearly and effectively. The writer covers details about the company that was available in the case study, including who runs the daily operations of the organization. Also, the author indicates the need for better formatting to enhance the appearance of the case study as well as the need for more references to reinforce the main points of the case study. In any case, more citations ensure that the original information in the text is not lost. In this case, I agree with my peer that the author should have included excerpts to reinforce the stated facts, statistical values, and the challenges the company was going through. Besides, the author should have followed the APA paper formatting techniques meaning there was no need for the use of different fonts and colors within the text.
However, the author manages to effectively support all their recommendations with information from the case study as well as internal organizational research. In this regard, readers can understand the Krispy Krene’s organization better. The overall idea of business operation and suggestions on enhancements of the profitability are well covered. Also, the alternative mission statement that the author gave in the case study is in alignment with the characteristic features of both organizational mission/vision statements. The analysis also notes the suggestions on improving organizational creativity to boost corporate sales. Noting the various ideas on how to improve organizational culture and enhance ...